ON DEMAND CONSULTING TO SCALE UP & OPTIMIZE YOUR ECOMMERCE STORE

Grow your store faster with expert advice & guidance. The the legwork out of your research and the guesswork out of your decisions. Streamline processes, accelerate marketing, and optimize your operations.

On-demand, unlimited requests. Pause/cancel anytime.

How does it work?

Choose a plan

Pick the monthly plan that works best for your store.

Onboarding

You and your team will be onboarded & set up with your client portal.

Submit a request

Submit a request from the list of standard items or send in any question you have.

Review & React

Review the findings & suggestions in the report and continue submitting more requests!

Example Consulting Topics & What to Expect

Focused Ecommerce Problems solved

Each panel below represents an example request topic & question. You may submit and prioritize unlimited requests within the client portal which will be answered one-by-one. The deliverable will be a comprehensive report with detailed research, tactics and action items to implement for your store to achieve the greatest possible outcome.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutions to reclaim more sales from customers who were ready to buy.

Increase Conversion Rate

Focused page-by-page analysis to implement best practices and improve the conversion rate throughout the site.

Improve Site Speed

Site speed is extremely important. There are many factors to analyze in order to improve the load time and overall speed of your store.

Optimize the Mobile Experience

Testing on multiple mobile devices to understand how users are seeing the store and how to improve their mobile experience.

Product Search Analysis

How well is your search performing? Is the site set up to track properly?

Increase average order value (AOV)

Based on your product mix, we'll suggest ways to increase AOV.

Enhancing Product Descriptions

Are there opportunities to improve your product descriptions? Are the existing descriptions as effective as they could be?

Reviews & Ratings Analysis

How are you gathering reviews & testimonials? Are there opportunities to gain more social proof / trust?

Site Navigation & Categories

How are customers navigating the store? Are products easy to find and are there opportunities for improvement?

Extended Product Data

Does the catalog have proper & normalized product data (attributes, etc...)?

On Site SEO

What opportunities are there to improve on-site Search Engine Optimization?

Transactional Email Strategy

Are your automatic emails being used the best way possible?

Customer Service Analysis

What questions are your customers asking? How easy is it for them to get answers?

Personalization Analysis

How can we use personalization to improve customer experience?

PPC Analysis

Are you using Paid Search (AdWords)?How can we improve the PPC account to get the best ROI?

Shipping & Returns Policies

Are there any opportunities to improve the store's performance by optimizing our shipping & returns polices?

Fulfillment Process

How are we fulfilling orders? What can be optimized to eke out more profitability and scale up?

What's in the Box?

What can we do with our physical touchpoints to foster more sales?

Upsells & Cross Sells

How can we optimize cross selling & upselling throughout the store?

Social Media Strategy

How can we use social media to drive more traffic and build an audience?

Competitor Analysis

How are we stacking up against the competition?

Loyalty & Rewards

Would the store benefit from a loyalty program or rewards system? How would this be implemented?

Payment Options

Are we losing any sales because of payment options? Can we test additional? Can we switch to save on transaction fees?

PIM & Inventory Management

Can we use a PIM or inventory managment system to improve ROI, product info consistency and stock levels? Are we using an ERP?

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Subscription Options

Can we implement subscriptions or auto-replenishment for any of our products or parts?

Influencers & Affiliates

Affiliate programs and influencers can drastically increase sales and reach with trusted personalities. How can we implement this strategy?

Native Mobile

Would our store or buying experience benefit from a native mobile app? What benefits would be realized from this investment?

Video Strategy

How can we use video to our advantage?

Coupons & Promotions

How can we use coupons and promotions to our advantage to drive more traffic and conversion?

User Generated Content

Can we foster UGC to showcase products on social media and build lifestyle branding?

User Feedback

How can we gather user feedback directly and act upon it to improve the buying experience?

Brand Partnerships

Can we collaborate with other brands to build our reach? Are there synergies to exploit within the industry?

Landing Page Optimization

Where are we landing customers deliberately? Are these pages optimized for conversion?

Bundles & Promotions

Can we bundle products together and offer discounts?

Heatmaping

Are we tracking user behavior with heatmaps and user recordings?

Expert Guidance

Are we selling something that is complex or expensive? How can we provide expert guidance to foster more sales?

Don't see your issue or question listed?
contact us for more info!
It's very likely that it's covered in one of the offered reports.

Customer Service Analysis

What questions are your customers asking? How easy is it for them to get answers?

Personalization Analysis

How can we use personalization to improve customer experience?

PPC Analysis

Are you using Paid Search (AdWords)?How can we improve the PPC account to get the best ROI?

Shipping & Returns Policies

Are there any opportunities to improve the store's performance by optimizing our shipping & returns polices?

Fulfillment Process

How are we fulfilling orders? What can be optimized to eke out more profitability and scale up?

What's in the Box?

What can we do with our physical touchpoints to foster more sales?

Upsells & Cross Sells

How can we optimize cross selling & upselling throughout the store?

Social Media Strategy

How can we use social media to drive more traffic and build an audience?

Competitor Analysis

How are we stacking up against the competition?

Loyalty & Rewards

Would the store benefit from a loyalty program or rewards system? How would this be implemented?

Payment Options

Are we losing any sales because of payment options? Can we test additional? Can we switch to save on transaction fees?

PIM & Inventory Management

Reduce Cart Abandonment

Can we use a PIM or inventory managment system to improve ROI, product info consistency and stock levels? Are we using an ERP?

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Don't see your issue or question listed?
contact us for more info!
It's very likely that it's covered in one of the offered reports.

Customer Service Analysis

What questions are your customers asking? How easy is it for them to get answers?

Personalization Analysis

How can we use personalization to improve customer experience?

PPC Analysis

Are you using Paid Search (AdWords)?How can we improve the PPC account to get the best ROI?

Shipping & Returns Policies

Are there any opportunities to improve the store's performance by optimizing our shipping & returns polices?

Fulfillment Process

How are we fulfilling orders? What can be optimized to eke out more profitability and scale up?

What's in the Box?

What can we do with our physical touchpoints to foster more sales?

Upsells & Cross Sells

How can we optimize cross selling & upselling throughout the store?

Social Media Strategy

How can we use social media to drive more traffic and build an audience?

Competitor Analysis

How are we stacking up against the competition?

Loyalty & Rewards

Would the store benefit from a loyalty program or rewards system? How would this be implemented?

Payment Options

Are we losing any sales because of payment options? Can we test additional? Can we switch to save on transaction fees?

PIM & Inventory Management

Reduce Cart Abandonment

Can we use a PIM or inventory managment system to improve ROI, product info consistency and stock levels? Are we using an ERP?

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Don't see your issue or question listed?
contact us for more info!
It's very likely that it's covered in one of the offered reports.

Customer Service Analysis

What questions are your customers asking? How easy is it for them to get answers?

Personalization Analysis

How can we use personalization to improve customer experience?

PPC Analysis

Are you using Paid Search (AdWords)?How can we improve the PPC account to get the best ROI?

Shipping & Returns Policies

Are there any opportunities to improve the store's performance by optimizing our shipping & returns polices?

Fulfillment Process

How are we fulfilling orders? What can be optimized to eke out more profitability and scale up?

What's in the Box?

What can we do with our physical touchpoints to foster more sales?

Upsells & Cross Sells

How can we optimize cross selling & upselling throughout the store?

Social Media Strategy

How can we use social media to drive more traffic and build an audience?

Competitor Analysis

How are we stacking up against the competition?

Loyalty & Rewards

Would the store benefit from a loyalty program or rewards system? How would this be implemented?

Payment Options

Are we losing any sales because of payment options? Can we test additional? Can we switch to save on transaction fees?

PIM & Inventory Management

Reduce Cart Abandonment

Can we use a PIM or inventory managment system to improve ROI, product info consistency and stock levels? Are we using an ERP?

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Reduce Cart Abandonment

We'll analyze your checkout funnels and provide a comprehensive report on suggestions for improvements, tools and solutiosn to reclaim more sales from customers who were ready to buy.

Don't see your issue or question listed?
contact us for more info!
It's very likely that it's covered in one of the offered reports.

Why EF?

That’s a good question. EcommerceFoundations is run by me, Anthony Latona. Thanks for being here.

Prior to starting EF, I was a co-founder and operator of a boutique e-commerce development agency.

For ~15 years, at one point or another, I held nearly every position in the company.

I’ve personally designed and developed dozens of e-commerce stores, managed the development of hundreds of sites and consulted with thousands of companies over the years with the agency.

This experience has given me a unique perspective on e-commerce management & growth that I would like to share.

15+ Years E-Commerce & Consulting Experience
Design, Development & Solution Engineering Background
Prior Agency Work With ~1000+ Companies
Positions as Founder, SE, CMO, COO, Dev, Designer & PM

Monthly Pricing Options

$ 3995

/MO

1 Request at a Time
Unlimited Request Queue
2-3 Day Average Turnaround
Notion Customer Portal
Pause Anytime

$ 5595

/MO

Everything in the Standard Plan PLUS:
Bi-Weekly Phone Call
No-Request Monthly Speed Report
No-Request Monthly On Site SEO Report

Popular

contact For Enterprise Pricing

Whether you have a big project or multiple stores, we can help - contact us for more information about custom enterprise pricing.

Frequently Asked Questions

What is a Discovery Call?

The discovery call is typically a 15-30 min chat, in which we’ll go over what issues you’re facing in your ecommerce business and discuss/determine if the EF service is right for you. We’ll cover any and all questions you have and make sure we’re a good fit to work together. This call is totally risk & cost free.

Why not hire a full time consultant?

You surely could! However, you may not always have work for them to do and likely would have to pay a salary of $150,000 – $200,000+. With EcommerceFoundations, you can pause your subscription anytime so you’re only paying when you need help.

How are requests submitted?

Upon signing up, EF will set up a portal for you using Notion. Within Notion, you will be able to submit request, check statuses and receive answers/reports.

How fast will my questions get answered?

Typically, answers or reports are given within 2-3 business days. However, this may vary depending on the complexity of the request. Some requests may require additional data or access which may take longer to ascertain and reply to.

When will I receive my report?

Depending on the complexity and required information, the requested report will be delivered within 2-3 business days. However, some reports or analyses may take up to a week to fully realize.

How many requests can I submit?

You may submit as many requests as you like. Each request will be handled one-at-a-time. You may prioritize each request within the Notion portal.

What if I only have 1 question?

That’s fine – You can pause your subscription anytime if you are running low on questions or requests.

What ecommerce platforms are supported?

EF mostly focuses on Shopify, BigCommerce, Adobe Commerce & WooCommerce. However, if you’re using another platform we can surely accomodate.

What is the refund policy?

Due to the nature of the work, there are no refunds but you can cancel/pause your subscription anytime and it will not renew during the next billing cycle.

Does the service include design or development work?

Not directly. EF is not a development or design agency. From time to time, designs may be provided in the form of wireframes or examples. If extensive development is required to achieve the desired outcome, EF can suggest developers and partners to work with.

Contact Us

any Questions?

Feel free to contact us with any questions! You can send an email directly to:

[email protected]

Or schedule a call here:

Please fill out the form below: